When Did Boomers Lose Their Cool?

When Disney starts bailing on the Boomers, is it the end of the ride for the generation that used to set the trend for just about everything?

Ditching “The Twilight Zone” for a new “Guardians of the Galaxy” theme on its popular Tower of Terror ride, Disney might not be the first to throw Boomers aside in pursuit of younger, hipper Millennials.

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Flex Capacity

Instead of highlighting an individual project in this month’s Case Study, we want to revisit the concept of Interim Flex Capacity, a category of work that continues to be in strong demand from our client base. A meaningful percentage of HighPoint’s business has come from clients asking for additional “arms & legs” on a short-term, immediate need basis.

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Welcome To The Club

Much has been made lately of the emergence of subscription services in the marketplace. From Netflix to Birchbox to Trunk Club, these services have become ubiquitous. Some argue that this is just a passing fad, but with Unilever’s recent $1 billion acquisition of Dollar Shave Club, it’s clear this subscription economy is here to stay.

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Sales and Marketing Strategy

When a PE-backed B2B services provider in the education industry was faced with declining growth that jeopardized their projections and growth targets, they hired a new CEO. Along with an onboarding process, the firm sought a new sales and marketing strategy to realign with their ambitious goals.

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